All organizations function better when they have a strong culture. It aids recruiters in luring top talent and retaining them. Additionally, a successful corporate culture comprises of the crucial intangibles that govern how your team functions and does business. Your company culture shapes you in many ways and becomes a part of who you are.
Why We Need Strong Organizational Culture
1. To handle the new norm
To reinstate the culture back to its roots, we need to think outside the box. People do not buy products and services, they buy the why, and the why could be happiness, peace of mind or pride of the company
2. Emotional commitment
The vision is to be the champions of social economic transformation. Social aspect is the society, humanity. Which is in place to serve the community. Lifting other people is the reason for a foundation.
George Wachiuri is a leading Entrepreneur, a Published Author, Philanthropist, Youth Empowerment Enthusiast, a Family man and CEO of Optiven Group.